IN THE NEWS

ESPN and the Emerald Bowl "won the night" among all TV networks (broadcast or cable) by averaging 4,535,000 homes (as well as viewers; People 18-34, 18-49 and 25-54; and Men 18-34, 18-49 and 25-54) based on a 4.6 rating for the Emerald Bowl.

 --ESPN

Bowl season TV ratings:  Emerald makes the top 10

Jon Wilner Blog

San Jose Mercury News

The TV ratings are out and there's no surprise at the top: The National Championship Game was by far the top-rated bowl game, with the Rose Bowl second and Fiesta Bowl third.  On the local front, the Emerald Bowl attained a 4.6 rating for Cal-Miami -- that's about 4.5 million homes and good enough for the eighth-highest rating among the 34 bowl games.

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 Cavalli polishes Emerald Bowl's shine

By Glenn Dickey
Special to The Examiner 12/23/08

 SAN FRANCISCO - The Emerald Bowl is a result of a combination of events -- positive and negative.

"I tell people the NCAA needed a game in California, ESPN needed another bowl game and I needed a job," said Gary Cavalli, executive director of the game, which is in its seventh year.  To continue reading, click here.

"You know what? I kind of like the Emerald Bowl. You know why? When else do you get to see Miami or Florida State play a West Coast team like UCLA or Cal? We should do this more often."

 --Stewart Mandel, Bowl Preview - SI.com 12/8/08